A large percentage of websites are designed to look good, however there is little or no thought gone into how well each page is actually constructed to convert traffic that land on the site.
Being able to construct a web page that not only keeps visitors interested in what you have to offer but also looks to get them to convert is the key to making a business a success online.
Landing Page Optimisation is the process by which you can look to improve your webpages to convert or gain a desired result from visitors that land on your website, desired results such as:
- Signing up for a Newsletter
- Complete a Contact Form
- Download a Document
By optimising your landing pages you can also hope to improve the user experience, decrease bounce rates, increase website traffic and generally improve the user journey around your website.
In our latest video, we look to explain come of the key elements you should be thinking about when trying to optimise your website landing pages and what you can expect in terms of results as a result.
You can also download the following files that make up this video:
UMIS Consultancy offer a wide range of Online Branding, Promotion and Conversion services and have many happy customers.
Be sure to take a look at our video below and subscribe to our UMIS Consultancy YouTube channel for more great videos and blog articles coming soon.
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